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Bon Iver releases his video for Towers

February 28th, 2012

Bon Iver has teamed up for a second time with his Holocene music video director Nabil Elderkin on his latest single Towers, the third single from the folk singer’s 2011 album Bon Iver.

Elderkin, who has also directed the videos for Bruno Mar’s Grenade, Frank Ocean’s Novacane, Kanye West’s Welcome To Heartbreak, used a solitary actor in a remote coastal area for his interpretation of Towers.

Speaking of Bon Iver, real name Justin Vernon, and the song Towers, Elderkin told Vimeo “When Justin sent me a breakdown of what certain parts/lines of the song meant to him I did my best to decode it and curate into something simple, and hopefully the viewer can take from it their own feeling of what the towers represent. It was shot up in Washington state, mostly on Indian-preserved land, and our actor’s name was Mystic. He seemed to be very tuned into the land, and when he said he was also willing to fall into the freezing cold ocean up there (seems a bit sharky too), I knew he was my guy.”

Bon Iver is set to hit the road with Feist this spring on a North American tour, including his first time playing in Calgary, a city that shares the name of one of Bon Iver’s tracks.

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