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November 30th, 2012
So you might have Purr‘ed or Meow‘ed already with Katy Perry’s first two fragrances, but Katy has just announced that she’s partnering up with Coty, the same people behind Beyonce’s and Lady Gaga’s scents. Katy shared more about the mash up between the company and her empire saying, “Coty has become my partner” in the fragrance line and that “we are working on the next fragrance, which is almost finished.” The fragrance should hit the shelves some time in 2013. “Everything is like a year off. It’s not because we need the year. It just takes that much time.” Coty president Renato Semerari commented, “We are thrilled to have an artist as creative and talented as Katy Perry join us at Coty.” Renato continued, “Katy is original and daring-her unique approach to music and life will serve as the inspiration behind her innovative new scents and allow us to explore new avenues of scent creation.”
Would you wear a scent by a celebrity? Tell us in the comments section and check out Katy’s video for Firework here.
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