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Nathan Fielder Tells Us The Story Behind Dumb Starbucks

July 29th, 2014

Mysterious "Dumb Starbucks" Coffee Shop Parodies Famed Seattle Chain

Tonight is the night! We will all will finally see the outcome of the greatest stunt of our time, Dumb Starbucks. In February, a mysterious coffee shop called, yes, Dumb Starbucks popped up in Los Angeles using the real Starbucks logo and attracting lines around the block. It was soon revealed that Nathan Fielder, the genius behind Nathan for You was the creator of this spectacle and was shooting it for season 2 of the show.

So, when Nathan Fielder came through Toronto earlier this summer, we asked him about creating the big viral moment and the possibilities (or lack of possibilities) for expansion. Check out the clip below. Tune in to Much tonight at 10:30E/7:30P to see the Dumb Starbucks episode of Nathan For You.

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