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Shawn Desman explains ALIVE’s Big Jingle moment

February 1st, 2013

The brainchild of Shawn Desman and his longtime collaborator and MMVA winning video director RT!, ALIVE is making its television debut on Tuesday, February 5 at 7E/4P on MUCH. The first of its kind, Desman and RT! have teamed up to create a movie inspired by the music of Desman’s fourth album, ALIVE.

The ALIVE special tells the story of Liv, a small town dancer, who dreams of a bigger stage than the community centre of Fergus, Ontario. One fateful night LIV meets her idol Canadian Pop Icon, Shawn Desman, who inspires her to take a chance and chase her fleeting dream all the way to the big city lights of Toronto.

MUCH.com sat down with Shawn and found out just why he had soooo many cameras floating around backstage at The Big Jingle. Check out the interview below and click here to watch the first part of MUCH.com’s exclusive with Shawn Desman and RT!.

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